SEO report of advocateinsurance.co.uk

Advocate Insurance

www.advocateinsurance.co.uk/

theMetaDescription


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.advocateinsurance.co.uk/

Character length : 28

Title
Advocate Insurance
Description
theMetaDescription
Keywords (meta keywords)
theMetaKeywords

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://advocateinsurance.co.uk/robots.txt
User-agentDisallowed for the search engines
*
  • /administrator/
  • /cache/
  • /components/
  • /images/
  • /includes/
  • /installation/
  • /language/
  • /libraries/
  • /media/
  • /modules/
  • /plugins/
  • /templates/
  • /tmp/
  • /xmlrpc/


 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Advocate Insurance

Character length : 18

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 26%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
253000
Heading structure in the source code
  • <H1> Advocate Insurance
  • <H1> What every Advocate deserves to know aboutProfessional Indemnity Insurance:Get Your Quote Now
  • <H2> You may require professional indemnity insurance if:
  • <H2> Why choose IMS Professional indemnity Insurance?
  • <H2> Call Now: 0208 344 8019You'll be glad you did!
  • <H2> Call Now:
  • <H2> 0208 344 8019
  • <H3> Why IMS Insurance?
  • <H3> Our Insurance Providers
  • <H3> Social Media
Word cloud
  • insurance17
  • professional8
  • ims8
  • advocates6
  • indemnity5
  • advocate5
  • choose3
  • now3
  • providers3
  • all3
  • cover3
  • advice2
  • business2
  • service2
  • data2
  • terms2
  • client’s2
  • policy2
  • case2
  • obtain2
  • instantly2
  • financial2
  • call2
  • work2
  • flexible2
  • discover2
  • quote2
  • years2
  • specialist2
  • london2
  • already2
  • documentation2
Keyword matrix
wordtitledescriptionsheading
insurance
professional
ims
advocates
indemnity
advocate
Two Word cloud
  • professional indemnity4
  • you may3
  • indemnity insurance2
  • advocates insurance2
Three Word cloud
  • you already have2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Images
We found 6 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
8.70
Flesch Reading Ease
45.20
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.70
Dale–Chall Readability
6.80
SMOG Index
11.40
Spache Readibility
5.00
Number of letters
2096
Number of words
402
Number of sentences
57
Average words per sentences
7
Number of syllables
734
Syllables in words
740
Average syllables in words
1.83
Number of words in first three syllables
117
Percentage of word / syllables
29.10
Words not in Dale-Chall easy-word list
164
Words not in Spache easy-word list
120

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 962px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.73 seconds have passed until the page started to load.
Loading time
3,387 ms
Table layout
Error! Avoid using nested tables!
Number of HTTP resources
42
Number of source domains
12
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.advocateinsurance.co.uk/media/system/js/mootools.js
  • http://www.advocateinsurance.co.uk/media/system/js/caption.js
  • http://www.advocateinsurance.co.uk/.. /retrieve.js
List of render blocking css files
  • http://www.advocateinsurance.co.uk/.. /style.css
  • http://www.advocateinsurance.co.uk/.. /template.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.advocateinsurance.co.uk/media/system/js/mootools.js
  • http://www.advocateinsurance.co.uk/media/system/js/caption.js
  • http://www.advocateinsurance.co.uk/templates/alledia-bolt/retrieve.js
File size of all javascript files combined
1.64MB
Javascript minifying
You can save 898B (46% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.advocateinsurance.co.uk/plugins/content/jplayer/tmpl/css/style.css
  • http://www.advocateinsurance.co.uk/templates/alledia-bolt/css/template.css
File size of all css files combined
221.18KB
CSS minifying
You can save 2.5KB (19% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
800.11KB
Gzip compression
Error! By using Gzip you can save 52.8KB (72% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
31
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.advocateinsurance.co.uk/images/logo.pngExpiry time is not specified
http://www.advocateinsurance.co.uk/images/stories/3.pngExpiry time is not specified
http://www.advocateinsurance.co.uk/.. /ZZ---200-Size-Take-2.pngExpiry time is not specified
http://www.advocateinsurance.co.uk/.. /advocate_insurance_leaderboard.pngExpiry time is not specified
http://www.advocateinsurance.co.uk/.. /advocate_reviewing_case_notes.jpgExpiry time is not specified
http://www.advocateinsurance.co.uk/.. /executing_a_contract.jpgExpiry time is not specified
http://www.advocateinsurance.co.uk/.. /researching_legal_case.jpgExpiry time is not specified
http://www.advocateinsurance.co.uk/media/system/js/caption.jsExpiry time is not specified
http://www.advocateinsurance.co.uk/media/system/js/mootools.jsExpiry time is not specified
http://www.advocateinsurance.co.uk/.. /style.cssExpiry time is not specified
http://www.advocateinsurance.co.uk/.. /template.cssExpiry time is not specified
http://www.advocateinsurance.co.uk/.. /retrieve.jsExpiry time is not specified
https://syndication.twitter.com/settings10 minutes
http://connect.facebook.net/en_US/all.js20 minutes
http://platform.twitter.com/widgets.js30 minutes
http://www.google-analytics.com/ga.js2 hours

 Speed test – Images

File size of all images combined
161.03KB
Image optimisation
You can save 13.3KB (23% compression) by optimising the images below:

 Links

We found a total of 16 different links.
Internal links: 15
External links: 1

External links:

Link text (anchor) Link strength

Internal links:

 Website security

IP
195.238.175.111
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Advocate Insurance, ( 73px from top )
  • H1 : What every Advocate deserves to know aboutProfessional Indemnity Insurance:Get Your Quote Now, ( 210px from top )
  • H2 : Call Now:, ( 253px from top )
  • H2 : 0208 344 8019, ( 300px from top )
  • H3 : Why IMS Insurance? , ( 390px from top )
  • H3 : Our Insurance Providers, ( 526px from top )
  • H2 : You may require professional indemnity insurance if:, ( 752px from top )
  • H3 : Social Media, ( 850px from top )
  • H2 : Why choose IMS Professional indemnity Insurance?, ( 901px from top )
  • H2 : Call Now: 0208 344 8019You'll be glad you did!, ( 1115px from top )

 Typos

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